Pulse Data HumanWare To Offer Blockbuster Competitive "Trade-Up" Promotion

Concord, CA., November 11, 2003 
Today, Larry Lewis, Vice President of Blindness Sales and Jim Halliday, President Emeritus jointly announced that effective immediately, Pulse Data HumanWare will be offering a competitive trade-in program for current PacMate BNS and TNS owners to trade up to any of the members of the BrailleNote Family of Personal Data Assistants. The idea was derived from the 2003 National Federation of the Blind's annual convention. "A gentleman approached our exhibit booth" states Lewis. "We sensed a great degree of agitation in his demeanor and after spending a few moments with him, we gathered that the source of his frustration stemmed from the fact that he had invested in a product that was not meeting his portable information management needs as a blind user. This product was just over 30 days old, and he was unsuccessful in obtaining a refund from his local vendor. I figured, why not give this guy a bit of cash towards the purchase of a product that will meet his needs. So, after giving him over a $1,000 credit towards the purchase of a product that he could use, and after acquiring his product which we could not use, we were able to create a more positive transaction for this customer. Now we've decided to present this option to others who have approached us with similar tales of discontent."

"These products are designed as personal productivity tools which means that users carry them everywhere, so they have to be durable and reliable," said Jim Halliday, President Emeritus at Pulse Data HumanWare. "It is comforting to know that when someone buys a BrailleNote or VoiceNote they have a product that has withstood the rigors of children carrying it from class to class and school to home or professionals commuting with it and using it in airports, airplanes, buses, etc.," stated Halliday."

This competitive trade-up scheme is available to all North American customers directly from Pulse Data HumanWare until December 31, 2003, so act now! Trade-up credits are as follows and may not be combined with any other promotion except for pulse Data HumanWare's current $1999 promotion on its VoiceNote products.

One  PacMate BnS/TnS towards the purchase of a BrailleNote BT/QT 32 = $1,000 credit.

One PacMate BNS/TNS towards the purchase of a BrailleNote 18 BT/QT = $800 credit

One PacMate BNS/TNS towards the purchase of a $1999 VoiceNote = $300 credit


Contact Pulse Data HumanWare by phone at 800-722-3393 or by e-mail at cs@humanware.com to "trade-up" to a BrailleNote or a VoiceNote today, and join the thousands of happy and productive members of the BrailleNote Family!